Ivy Park is already a major success.
Yesterday’s launch of Beyonce‘s highly anticipated athleisure line was so epic that it crashed Topshop’s website. As excited fans added gear to their cart and attempted to check out shortly after Ivy Park’s 1 a.m. release, they were ultimately unable to proceed due to the unusually high volume of shoppers.
But the major turn-out didn’t only take place online. Karrueche was spotted shopping the collection in Beverly Hills at Topshop’s flagship location in The Grove.
It’s safe to say Ivy Park’s roll-out was nothing short of monumental. Another win in the books for the Carters.
Were you able to cop any pieces from Ivy Park?
SOURCE: YBF | PHOTO CREDIT: Splash
Beyonce’s Ivy Park Launch Crashes Topshop Website & Fans Were Pissed was originally published on globalgrind.com
